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Posted by : Cat Friday, September 16, 2011

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Kim Hyun Joong reveals his CF for Japanese brand, ‘HEATFACT’
Credit :: (source + pic) mtstarnews via Nate + MrTuxedo @ Allkpop


Singer/actor Kim Hyun Joong has become an endorsement model for Japanese clothing brand, ‘HEATFACT‘.

On September 12th, HEATFACT’s parent company Ion Co. made an announcement through a press release, stating that they’ve chosen popular Asian celebrity, Kim Hyun Joong, to represent ‘HEATFACT’.

The company explained, “Not only is Kim Hyun Joong a famous Korean celebrity, but he’s also renown all throughout Asia. We believe Kim Hyun Joong will play a big role in spreading HEATFACT’s brand awareness“.

Shortly after his Asian tour, Kim Hyun Joong filmed a commercial with famous Japanese actress, Nakamura Anne, at a studio in Seoul. The shoot lasted two days, from August 30th through the 31st.

According to Key East Entertainment, Kim Hyun Joong was very friendly towards Nakamura and they collaborated well (despite the fact that this was their first meet). It was also reported that staff members were quite impressed by Kim Hyun Joong’s professional work ethic and charismatic acting.

Kim Hyun Joong’s HEATFACT CF began airing on TV since September 13th.


“Boys Over Flowers” is Popular in North Korea
Credit :: jbarky @ Soompi


The Korean Wave is even reaching North Korea. On September 15, the RFA reported that “Boys Over Flowers” is currently very popular amongst middle school, high school, and college students in North Korea.

According to the broadcast, currently in North Korea there are only 21 episodes of the 25 that are being circulated in North Korea. Currently people are frantically looking for the final four episodes. It was said on the broadcast, “People that are selling Korean films illegally are trying hard to obtain the last episodes of ‘Boys Over Flowers’ but they aren’t having much luck. Whoever obtains the episodes and begins distributing them will make a lot of money.”

Also interesting is the fact that the RFA reported that amongst middle school and high school students, the hairstyles of the main characters are very popular. They have made names for the hairstyles, “Goo Joon Pyo Hair” and “Yoon Ji Hu Hair.”

The female character, Geum Jan Di’s dress is also so popular that it is hard to buy any dresses that are similar because they are all being sold out.

“Boys Over Flowers” was a popular drama in 2009 that described the story of four rich “Flower Boys” and an average girl.


Kim Hyun Joong: “Let’s date tonight!!”
Credit :: (source) Shenzhen News + (trans) OnlyKHJtimes (http://onlykhjtimes.blogspot.com)

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